Join Marketing Basics Bootcamp to Learn In-Demand Marketing Skills.

TechieGen's Online Marketing Bootcamp is designed to transform your skillset, providing hands-on experience with real-world digital advertising and marketing strategy, to prepare you for a new marketing career.

Marketing Basics For Engineers


Live Interactive Sessions


Online & Flexible Timmings

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Certificate Of Completion


Lifetime Access


For Beginners

1 Month Online Bootcamp


Successful Marketing Starts With The Fundamentals

Marketing Basics Bootcamp is all about building a strong foundation for your brand, marketing, & online presence. Once that foundation is in place, you’ll be able to double down on what matters most – generating more leads, sales, & growth! 

What will you learn in this Marketing Basics Bootcamp course?

 Day 1 - Marketing Basics

  • What Is Marketing?

  • 4P's Of Marketing

  • Defining STP And 5C's Of Marketing

  • What Is Positioning? How To Write A Position Statement

  • 10 Commandments Of Marketing

Day 2 - Product

  • What Is Product Life Cycle (PLC)?

  • Product Management Basics

  • Product Classification

  • Portor's 5 Forces

Day 3 - Distribution

  • Channel Strategy

  • Effective Stakeholder Communication

  • 5M's Of Marketing Communication

  • Channel Management

Day 4 - Pricing

  • Importance Of Pricing

  • Elasticity Of Demand

  • Psychology Of Pricing

  • Types Of Pricing

Day 5 - Value Delivery

  • What Is Marketing Funnel?

  • Consumer Decision Making Process

  • Integrated Marketing Communication (IMC)

 Day 6 - Content Marketing

  • What Is Content Marketing?

  • Importance Of Storytelling And Golden Circle

  • Content Marketing Framework

  • Keyword Research

  • Introduction To Blogging

 Day 7 - Email Marketing

  • What Is Email Marketing?

  • How To Write An Amazing Subject Line

  • How To Use Hubspot CRM (Tutorial)

Day 8 - SEO Basics

  • What Is SEO?

  • On-page And Off-Page SEO

  • Technical SEO

Day 9 - Copywriting

  • What Is Copywriting?

  • AIDA Framework

  • Copywriting Techniques

Day 10 - Marketing 4.0

  • Holistic Marketing

  • Digital Advertising

  • Relationship Marketing

Take your marketing to the next level.

Marketing Bootcamp

  • Live Sessions On Weekends

  • Lifelong Access

  • Recordings Of All Sessions

  • Access To Community Of Peers

  • Hands-On Approach

Rs. 199

Bootcamp PRO

  • Lifelong Access To All Our Bootcamps

  • Live Sessions On Weekends

  • Recordings Of All Sessions

  • Access To Community Of Peers

  • Lifelong Access

Rs. 199

 Frequently Asked Questions (FAQ's)

Why can't I buy a cheaper course from Udemy?

 TechieGen Bootcamps are live and interactive. If you are getting a product with better learning results and a mentor to guide you, then paying a slight premium will make a huge difference.

What if I miss a class?

No worries, you will get a recording of all the sessions at the end of the bootcamp.

How and when would the classes happen?

The classes would be live instructor led and will happen over video-conferencing on Zoom. The bootcamps would be conducted on weekends (Saturday and Sunday) for about 60-90mins. 

Can We Interact And Ask Doubts During The bootcamp?

Definitely! That's the exact reason why we chose to have live personal classes. You'll get to interact with the instructor and other students over a Zoom call. (Just like how you do in school)

Why should I opt for this course? 

Learning and getting a chance to interact with someone who has been there and done it will give you leverage over learning it yourself. Plus, it's live interaction and it beats any YouTube video.

Will I Get Certificate After  The Bootcamp?

You will recieve a certificate upon completion of the course and access to all our intern roles.

Library Study Group

This Bootcamp Will Teach You Everything About The Basics Of Marketing

TechieGen's online Digital Marketing Bootcamp provides an unmatched online learning experience. By the end of the online program, you will have the skills, experience, and confidence needed to dive into an exciting new career in digital marketing.